The international education sector is seeing a growing shift — one that’s putting destinations like Hua Hin, Thailand, in the spotlight. As reported in ICEF’s 2025 Insights Magazine, demand for secondary-level programmes abroad is rising sharply, driven by middle-class growth, earlier planning for international pathways, and the popularity of short-term, high-impact experiences.
ICEF reports that schools worldwide are seeing younger learners participate in language and academic travel earlier — not just for cultural exposure, but to start building pathways toward exams like IELTS and Cambridge, and long-term academic mobility.
Dragon Study Tours in Hua Hin offers exactly this kind of experience. With junior learners aged 7–17 placed in structured, closed-group environments, students receive English coaching in the mornings, then spend their afternoons exploring Thai culture, nature, and history.
What makes Hua Hin stand out — and aligns perfectly with the trends ICEF outlines — are three things:
- A safe, mid-sized town with low distraction and high-quality facilities
- A registered exam centre offering official pathways like IELTS and Trinity
- Purpose-built group programmes tailored for school-age learners
According to ICEF, “schools that provide strong pastoral care, safe accommodation, and purpose-designed junior timetables are winning the most group contracts.” That’s exactly what the Dragon Study Tours model delivers.
With schools and agents increasingly looking beyond traditional markets like the UK and Australia due to cost, the expanding appeal of Asia — and Thailand in particular — is one of the clearest takeaways from ICEF’s global forecast. Parents want value. Agents want reliability. And learners want experiences they’ll remember.
Dragon Study Tours is perfectly positioned in 2025 to meet this demand — offering international-standard language training with the charm, culture, and calm of a beachfront Thai town.
Sources:
ICEF Insights 2025 Magazine, “The Expanding Appeal of Secondary Programmes,” pp. 38–41
ICEF Monitor – www.icef.com/insights
